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A sales deck is typically a Google Slides, PowerPoint, or Apple Keynote presentation that helps you sell your product or services. It’s a supplement to your perfect pitch that’s generic enough to apply to most situations, but also includes enough room for customization so that you can tweak it for each prospect.
Simply put, a competitive pitch deck should include 10 slides, be no more than 20 minutes long, and should only include up to 30 points.
Lesson Summary. A sales deck, or pitch deck, is a slide presentation using PowerPoint or Keynote used during a face-to-face sales pitch. It is also useful as a takeaway to leave with potential clients or investors. A typical sales deck includes an overview of a company and its products or services.
- Step 1: Set up your document. …
- Step 2: Create a visual style. …
- Step 3: The overview. …
- Step 4: The problem your product/service solves. …
- Step 5: What your product is. …
- Step 6: Your team. …
- Step 7: Market opportunity. …
- Step 8: Your marketing strategy.
The process can take anywhere from 2 weeks to 4 weeks. That’s how long it takes to make a pitch deck.
One Deck, Two Versions Your goal is to limit your text to 20 words per slide for a deck to present, and 60 words per slide for a deck to read.
To save the venture capital community from death-by-PowerPoint, he evangelized the 10/20/30 rule for presentations which states that “a presentation should have ten slides, last no more than twenty minutes, and contain no font smaller than thirty points.”
- Tell a story & engage people emotionally. Everyone loves to hear stories, even the investors. …
- Limit each slide to expressing one idea. …
- Prepare to make a great first impression. …
- Show the people behind your idea. …
- Keep a consistent look in presentation. …
- Know your metrics better than anyone.
- Think of Your Story First. Build your slides around your story, not the other way around. …
- Create Consistency. …
- Develop Templates for Transition. …
- Break Up Lines. …
- Inject Imagery. …
- Follow the Rule of Three. …
- Take the Hero vs Villain Approach. …
- Detach from Distractions.
Samplers are decks or booster packs given away as a free product to advertise Magic: The Gathering. They are handed out at conventions and distributed to stores to potential new players. Starting in 2013, sample decks were also used at the yearly Magic Celebration event.
What is a Deck Design? A deck design is the first step in adding beautiful and functional outdoor space to your home. Whether it is part of a complete landscape plan, home remodel, or new building project, the right deck design will add value and years of enjoyment to a home.
The purpose of any sales deck is to educate prospects about why your product matters, and our data told us that our prospects were disengaging early and often.
- Make it short.
- Make it clear.
- Explain who your customers are.
- Explain the problem they’re facing.
- Explain how your product addresses their needs.
- Describe what success will look like as a result of using your product.
A pitch deck is a brief presentation that provides investors with an overview of your business. It usually focused on showcasing your product, sharing your business model, giving a look into your monetization strategy, and introducing your team.
- Vision and value proposition. This is a quick one-sentence overview of your business and the value that you provide to your customers. …
- The problem. …
- Target market and opportunity. …
- The solution. …
- Revenue model or business model. …
- Traction and validation/roadmap. …
- Marketing and sales strategy. …
- Team.
- Who you are: keep it brief and relevant.
- The “before” or problem section: make them feel the pain.
- The “after” or solution section: show them how good life can be.
- Why you’re the best solution: connect the dots between before, after, and your solution.
In its simplest definition a sales strategy is a plan to achieve the sales goal or ambition of a business. The sales strategy describes how a business will win, retain and develop customers. In ‘lean start-up’ terminology it is referred to as the ‘customer development strategy’.
This process can take anywhere from 1 day to 3 weeks depending on how you do it. Hopefully, you already have some good fundraising advisors you can reach out to.
- Introduce yourself. Keep your introductory (also called “title”) slide clean and simple. …
- Present the problem. …
- Present the solution. …
- Back it up with data. …
- Summarize (drive home your pitch) …
- Start with a solid foundation. …
- Speak to a pain point. …
- Unique is memorable.
While pitch decks vary in size, the average length is 12 to 14 slides (and never longer than 20), with each slide presenting one clear idea.
An effective sales presentation tells a compelling story, highlights your value proposition, and aligns with your audience’s needs and desires. It ends with a strong call-to-action and leads prospects to your differentiators instead of leading with them.
Follow the 5/5/5 rule To keep your audience from feeling overwhelmed, you should keep the text on each slide short and to the point. Some experts suggest using the 5/5/5 rule: no more than five words per line of text, five lines of text per slide, or five text-heavy slides in a row.
A good way to keep yourself in line is by remembering the 666 rule. Presentation University recommends slides shave no more than six words per bullet, six bullets per image and six word slides in a row.
Kawasaki advocated the 10-20-30 Rule of PowerPoint, which banks on the idea that a presentation “should have ten slides, last no more than twenty minutes, and contain no font smaller than thirty points.” Although Kawasaki originally meant it to be for entrepreneurs and startup business owners, this principle applies to …
- Keep the brand simple for now. …
- Accentuate numbers with charts. …
- Reduce and simplify text with icons. …
- Compare competitors with an XY graph. …
- Break down information with tiled layouts. …
- Chart milestones on a timeline. …
- Represent market trends with a word cloud.
- Beautiful.ai.
- Visme.
- SlideBean
- Canva.
- Google Slides + Creative market
A pitch deck is usually a 10-20 slide presentation designed to give a short summary of your company, your business plan and your startup vision. … A demo day presentation, for example, should be very visual and contain very little text. It’s going to be seen from afar and you’re going to do all the talking.
- Start with a Core Problem You’re About to Solve (And for Who) …
- Follow Up with Your Proposed Solution. …
- Discuss Your Business Model and Strategies. …
- Perform a Competitive Analysis. …
- Share Financial Projections and Required Investment (Optional)
- Open a blank presentation: File > New > Blank Presentation.
- On the Design tab, select Slide Size > Custom Slide Size and choose the page orientation and dimensions you want.
- On the View tab, in the Master Views group, choose Slide Master.
A PowerPoint deck is the collection of slides that compose a presentation. Think of a deck of cards. Each slide is a single card that makes up the deck. A PowerPoint slide deck can vary in size and style depending on the purpose of the presentation and the information it carries, but that’s the beauty of it.
A sales deck is a presentation, in slide format, that you can present or pitch to clients to give them data on the company as well as on its key facts and figures. The sales deck also serves as an important “take-away” or “leave-behind” for your clients.
This is where an excellent retail selling story is essential. For the uninitiated, a typical retail selling story takes the form of a “pitch deck” or set of slides. Ideally, this “deck” creates a compelling argument to displace a competitor and add your (or more of your) product to the POG.
Brand decks are a visual representation of what your brand stands for, which can be very useful for marketing to retailers and vendors. Brand decks include your brand’s story, product catalog, and other information that you want vendors to know about your brand.
All you need to make accurate deck plans are a pencil, ruler, and graph paper. Draw your deck to scale on graph paper (typically 1/4″ to the foot). You’ll need at least a site plan, a plan view, and one or two elevations. You also may want to draw detailed plans for complex parts of the deck.
The average price range of building a new deck in the United States can be anywhere between $4,000 and $11,000. Including materials and labor, a standard deck will cost roughly $30-$60 per square foot. That means, for a standard 14 x 20 foot deck, you can expect to pay around $6,000.
An architect can design the deck to meet your needs, determine how it should attach to the house and land, and give you input on the types of materials that should be used.
No. We recommend about three minutes per slide, so your long sales presentation should have between 10 to 15 slides in it.
A pitch deck story should have the same elements as a good book – action, excitement, success, and failure. You should include as many details as you can and work hard to get the audience on your side. By the end of your pitch, investors should care about your venture.
Great sales reps gut their sales presentations to the core. They stick to the 9 minute rule. You should target 2-3 slides per minute, and keep it to 9 minutes total to avoid losing their attention – and the deal.
- Do the Due Diligence. …
- Best Decision You’ve Ever Made. …
- Give Them the Answers To Your Homework. …
- Address Objections with Objections (Respectfully) …
- You’re Listening, But Are You Hearing Your Buyer? …
- A Call for “Call to Actions” …
- Reference a Referral.